{"id":34596,"date":"2026-07-13T10:55:37","date_gmt":"2026-07-13T17:55:37","guid":{"rendered":"https:\/\/bmwclubslaf.org\/?p=34596"},"modified":"2026-07-20T10:58:01","modified_gmt":"2026-07-20T17:58:01","slug":"bmw-group-shell-alianza-mexico","status":"publish","type":"post","link":"https:\/\/bmwclubslaf.org\/pt\/bmw-group-shell-alianza-mexico\/","title":{"rendered":"O BMW Group e a Shell fortalecem alian\u00e7a no M\u00e9xico"},"content":{"rendered":"
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"BMW\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Cidade do M\u00e9xico em 13 de julho de 2026.<\/b> O BMW Group amplia sua estrat\u00e9gia de inova\u00e7\u00e3o, desempenho e qualidade ao estender a sua alian\u00e7a com o Escudo ao mercado mexicano e definir a Shell como seu fornecedor oficial de lubrificantes. Esta parceria \u00e9 mais um passo da estrat\u00e9gia global, estabelecida a partir de 2015 entre BMW M Motorsport e a Shell.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Como parte deste acordo, a Shell fornece lubrificantes para o mercado de p\u00f3s-venda (l\u00famen), garantindo que os ve\u00edculos BMW e MINI trabalham com produtos desenvolvidos para atender aos mais altos padr\u00f5es de desempenho, efici\u00eancia e prote\u00e7\u00e3o durante todo o seu ciclo de vida. Esta parceria contempla todas as marcas do grupo BMW, a BMW Motorrad.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\"Atrav\u00e9s desta parceria, refor\u00e7amos a nossa capacidade de mudar a inova\u00e7\u00e3o do automobilismo desportivo de nossos ve\u00edculos de produ\u00e7\u00e3o, elevar continuamente os padr\u00f5es de desempenho, efici\u00eancia e qualidade que caracterizam a BMW e MINI. Esta parceria representa mais um passo em nossa estrat\u00e9gia de oferecer tecnologias que melhorem a experi\u00eancia de nossos clientes e acompanhando a evolu\u00e7\u00e3o da mobilidade, garantindo o desempenho que distingue as nossas marcas\", destaca Jo\u00e3o Paulo Madrigal, Diretor de Servi\u00e7o ao Cliente para BMW Group am\u00e9rica Latina.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Uma alian\u00e7a apoiada pela inova\u00e7\u00e3o.<\/b><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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A rela\u00e7\u00e3o entre o BMW Group e a Shell \u00e9 o resultado de mais de uma d\u00e9cada de colabora\u00e7\u00e3o no desenvolvimento de lubrificantes de alto desempenho e no automobilismo esportivo. Atualmente, o Shell \u00e9 o principal parceiro global da divis\u00e3o M da BMW Motorsport, onde ambas as empresas trabalham em conjunto em pesquisa e desenvolvimento para criar solu\u00e7\u00f5es que posteriormente s\u00e3o incorporadas aos ve\u00edculos de produ\u00e7\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\"Estamos muito orgulhosos de que o Escudo seja o lubrificante oficial da divis\u00e3o M da BMW Motorsport. Esta parceria reflete a nossa capacidade tecnol\u00f3gica e compromisso com a inova\u00e7\u00e3o para desenvolver solu\u00e7\u00f5es de alto desempenho. Os circuitos de cada carreira ser\u00e3o os que nos ajudem com dados para criar tecnologias de lubrifica\u00e7\u00e3o em nossos laborat\u00f3rios, que, posteriormente, devem levar seus benef\u00edcios a milh\u00f5es de condutores em ve\u00edculos de produ\u00e7\u00e3o\", disse Francisco Branco, Diretor de Vendas B2B de CS Shell & Quaker State.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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A experi\u00eancia obtida em competi\u00e7\u00f5es internacionais permite acelerar a transfer\u00eancia de tecnologia para os ve\u00edculos BMW Group, fortalecendo o desenvolvimento de produtos capazes de responder \u00e0s exig\u00eancias de desempenho, efici\u00eancia e confiabilidade que distinguem as marcas do grupo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Tecnologia desenvolvida para o m\u00e1ximo desempenho.<\/b><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Como parte desta parceria, o BMW Group incorpora solu\u00e7\u00f5es que incluem \u00f3leos para motor, lubrificantes para servi\u00e7o e para o desenvolvimento de futuras solu\u00e7\u00f5es para gest\u00e3o t\u00e9rmica, acompanhando a transforma\u00e7\u00e3o da ind\u00fastria para novas formas de mobilidade.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Os lubrificantes utilizados pelo BMW Group integram tecnologias avan\u00e7adas, como \u00f3leos base de g\u00e1s para l\u00edquido (GTL), sistemas de aditivos de \u00faltima gera\u00e7\u00e3o e processos de desenvolvimento conjunto entre as duas empresas. Antes de chegar aos clientes, esses produtos s\u00e3o submetidos a rigorosos processos de valida\u00e7\u00e3o que incluem testes sob padr\u00f5es internacionais, avalia\u00e7\u00f5es espec\u00edficas para atender \u00e0s especifica\u00e7\u00f5es do BMW Longlife e ensaios em condi\u00e7\u00f5es reais de opera\u00e7\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Benef\u00edcios para os clientes BMW.<\/b><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Gra\u00e7as a esta parceria, os propriet\u00e1rios de ve\u00edculos BMW est\u00e3o equipados com lubrificantes projetados para reduzir a fric\u00e7\u00e3o e o desgaste, manter uma maior limpeza interna do motor, otimizar o desempenho em condi\u00e7\u00f5es de alta exig\u00eancia e contribuir para uma maior efici\u00eancia energ\u00e9tica, preservando o desempenho caracter\u00edstico da marca.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Preparados para a mobilidade do futuro.<\/b><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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A alian\u00e7a representa tamb\u00e9m uma plataforma para impulsionar o desenvolvimento de novas tecnologias voltadas para o futuro, incluindo fluidos especializados para ve\u00edculos el\u00e9tricos, lubrificantes de ultra baixa viscosidade e solu\u00e7\u00f5es mais sustent\u00e1veis que acompanhar\u00e3o a pr\u00f3xima gera\u00e7\u00e3o de ve\u00edculos BMW.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Com esta parceria, o BMW Group reafirma o seu compromisso de oferecer produtos e servi\u00e7os desenvolvidos sob os mais altos padr\u00f5es de engenharia, incorporando a experi\u00eancia adquirida, tanto no desenvolvimento tecnol\u00f3gico como no automobilismo esportivo para continuar oferecendo a seus clientes o desempenho e a qualidade que distinguem a marca.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Article Offline Attachments.<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Bolet\u00edn_BMW Group e Shell fortalecem sua estrat\u00e9gia …<\/a><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Mais not\u00edcias<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tCustom bike designer Roland Sands launches the BMW R 18 Dragster\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t\tagosto 10, 2020\t\t<\/span>\n\t\t\t\t\n\t\t\tNenhum coment\u00e1rio\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tWORLD PREMIERE: 2021 BMW M3 (G80) \u2014 The Beauty Lies Beneath\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t\tsetembro 23, 2020\t\t<\/span>\n\t\t\t\t\n\t\t\tNenhum coment\u00e1rio\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tFigura 03: rob\u00f4s human\u00f3ides em produ\u00e7\u00e3o BMW\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t\tjunho 29, 2026\t\t<\/span>\n\t\t\t\t\n\t\t\tNenhum coment\u00e1rio\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Ciudad de M\u00e9xico a 13 de julio de 2026. BMW Group ampl\u00eda su estrategia de innovaci\u00f3n, desempe\u00f1o y calidad al extender su alianza con Shell<\/p>","protected":false},"author":747,"featured_media":34597,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[159],"tags":[],"class_list":["post-34596","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-bmw-noticias"],"acf":[],"yoast_head":"\nBMW Group y Shell fortalecen alianza en M\u00e9xico - BMW CLUBS LATIN AMERICAN FEDERATION<\/title>\n<meta name=\"description\" content=\"BMW Group y Shell fortalecen su alianza en M\u00e9xico con lubricantes de alto desempe\u00f1o para veh\u00edculos BMW y MINI.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bmwclubslaf.org\/pt\/bmw-group-shell-alianza-mexico\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BMW Group y Shell fortalecen alianza en M\u00e9xico - 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